(P.S. See my Black Friday Offer here: https://go.onlineplaybook.com/bf/) The Skool Games taught me something wild about your niche.... (And this post is worth the 2 mins it'll take to read) I've been to the Skool Games 7 times now. (that’s 45+ hours with Hormozi) Every time I’m there, I see the same thing: Complete beginners who’ve just had the biggest month of their life. Not because they spent a ton on ads, and rarely do these people have more than 2,000 followers. Why is it their biggest month? 2 reasons: 1. They followed a simple funnel. 2. They had an imposed deadline. So if that’s all you need to build a 10k, 20k, or 30k skool community…. What’s stopping you? It’s not your niche…. And it’s probably NOT your offer. For example, I’ve helped people in Muay Thai fighting win. I helped a girl, Gracie, who just gives relationship advice, win. I helped a new skooler without a community hit $24k in her first few weeks. Completely different niches. But what's crazy? The systems we used as far as content, sales pages, skool about pages, and emails…. They were all the same. Your offer, even though it’s likely in a different niche than mine, needs the same components to win. And likely a similar funnel flow. Because human psychology is UNIVERSAL. And you can use that to your advantage. I've spent 18 months generating $4M for my clients, and I've worked with everyone from Max Perzon-level brands to people building their first community from scratch. And here's what I've realized: A solid funnel converts whether you have 100 followers or 100,000. The content system that books calls for a relationship coach is the same one that books calls for a business consultant. But what actually separates the people making $30k it from the people stuck at $0? (from someone who was stuck 18 months ago, never having made my $1 online) It's whether they have someone helping them INSTALL the systems before they waste another year guessing.

You all are building businesses of some sort right? Or at least planning to? Well there’s a massive opportunity in front of you this Friday. AKA the day that most online businesses sell their biggest numbers. So even if it’s last minute, even if it’s not perfect, you need to put something together. Firstly:Create either a bonus, a discount, or a new offer. Then put a timer on it. AKA decide whether it’s available for just Black friday’s 24 hours, the following week, or maybe a 48 hour weekend promo. Next, create 2 pieces of content. For me, that’d probably be Skool, and Instagram. Youtube’s tough to promote something for Black Friday. Thirdly, if you’re like me, you’ll repurpose 1 piece of content for your email list. And then share this Black Friday offer! 🚀 Make it live through your posts, and get calls booked! On the subject, I’m going live Friday Morning at 10am EST to show you guys exactly what I’m doing for Black Friday! I’ll show you:- What you can offer - How you can launch limited time offers all year round - How to leverage Cyber Monday to keep momentum strong In the meantime, HAPPY THANKSGIVING! 🦃 See ya'll soon!

ok guys..... BUCKLE UP!! 👀 To celebrate our fresh Skool rebrand, I decided to do something I've NEVER done before... Every single strategy, every hidden insight, every piece of copy I've used to help 4 of my clients WIN the Games… Are yours when I go live next Thursday. In 7 days. (Yeah, you read that right) I know I know..... I barely ever go live here. But I actually go live quite a bit for my clients...and now it's time for you all to access the behind the curtain secrets. I’ll reveal my $50,000 marketing strategies LIVE next week. Best part? The masterclass is 100% free. So save your spot here and join us on Thursday March 6th // 2pm PST  (Careful… Zoom still has that annoying 50 person limit, so do yourself a favor and register now) This is the ONLY free masterclass, where I’ll show you: - How I helped a new entrepreneur go from 30K to 300K/mo in 4 months (with copywriting) - How I took a brand new Skool community from 0 to 24K MRR  - And how you can build YOUR OWN perfect offer  Because like I always say… The best copy in the world can’t sell a bad offer (and vice-versa) 🫣 And btw, I’ve also prepared a special gift for ALL attendees. (1 I've NEVER thought I’d give... 👀) Reserve your spot here Stoked to see you next Thursday!! -Patrice P.S. We’ll get into the REAL trenches of copywriting, those are not the insights I’d normally reveal for free. 😎 P.P.S. I’ll also be spilling secret tea on behind the scenes of some Skool Games wins, so there WON’T be a replay available >>> Grab a spot

Tmrw, at 10am PST! https://us06web.zoom.us/j/82268065087?pwd=fgHi1DWI88Bkv92cxD8XIaZQ25lYVZ.1 I'll be giving away a formula I stumbled across during the skool games, which allowed me to: - Win the games and claim spot #7 - Make $31,000 in the month of August - Draw in leads without a following I didn't realize how magical it was until it started making money for my clients too.... But instead of charging you $5k like I do when I write these posts for clients, I'm going live and giving it away to live attendees. The recording will be in skool.com/copy as well as the physical document And live attendees get it free + a gift See you on?

So we always hear, "solve your clients problems with your offer." Or, "Start your copy by actually identifying your audiences problem." But how do you actually: 1. Identify what problem you're solving with your community 2. And then solve it EFFECTIVELY? Here's a framework to copy paste into your marketing: To find their problem, you have to determine what kind of person they are. 👀 And most importantly, what insecurity they have. There's only 4: 1: People Pleasers: These are yes-men who will go out of their way to be nice and do stuff for other people in order to be accepted. They have the following insecurity: they devalue themselves/think they're not good enough. 2: Combative people - These people who bring down other people in order to make themselves feel better. They also fall into insecurity of low value/worthlessness. 3: Competitive people - They have to essentially brag and place themselves above you in order to feel good about themselves. They have an insecurity of being helpless. 4: Cooperative - How can I give you value. These people are typically not insecure about their own ability but rather that they don't have the proper connections/blueprints that other people have to be successful. Now depending on who you're talking to, you need to cater to their insecurity and give them what they feel like they're lacking. Hopeless? They need belief. But these people aren't great to work with. Helpless? They feel like one good blueprint or mentor will give them what they need to unlock their potential. This was me, and that's why I invested into my first course. SO determine their insecurity and solve their problem 😎 Problem-Solving Always Comes Down To 3 Elements - Time - Money - Energy Your product should either eliminate work they'd have to do (saving energy), save or make them money, or save time. There we go! To get your copy reviewed, and the full blueprints I use to write 7-figure copy for my skool Games winners, join skool.com/copy while there's still 10 spots left.