What are your goals for your Skool this week?

Who is your ideal customer? Do you know? Are you still shaping that avatar? Have you met your ideal customer online or in real life? As I continue to refine my business, that's a question that I come back to, along with "am I really listening, or just passively nodding along?". It's a work in progress! You?

Yes, you read that correctly. Every quarter or less, I do a hard scrub on my list and remove contacts that haven't opened/clicked in 6 months or more. Yesterday, after deleting the emails, I felt a rush of lightness in my body. Don't know why, but true. If you're out there building an email list, it is CRITICAL to scrub dead email addresses by either deleting or doing a re-engagement campaign. We need to maintain lists that are engaged, so that our deliverability stays strong. When is the last time you scrubbed the list? Note --- size of list doesn't matter. If you're emailing to 100 people, and 50% haven't opened/clicked one of your emails in 6 months... guess what?! It's time for a breakup.

What you got?!! Me? I launched Cosmic Wealth Collective to a warm list, and gained a 40% increase in members! Keywords here... WARM LIST. I am grateful and beyond giddy to start working with this new container of beautiful humyns! You?

In today's Skool News episode, Sam Ovens talks about their latest meta ads campaign that's been going on for 3 weeks now. You all have likely been featured; we were! Same with @Carey Kaas @Judith Leroy Esvan @Rebecca Paciorek .... Why is this happening? Because Skool is directly investing in our growth, so they can grow too. If Skool gets you a customer, they will get 30% commission. Awesome eh? This way, they can reinvest the $$ back into the ads. (This experiment and new feature is called Growth Boost) What does that mean for you?!! EVERYTHING. If your About page SUCKS ASS, you will lose the opportunity to convert that potential lead. It doesn't take long for someone to say yes or no to the About page. If you know your conversion rate, that's your metric. Over the next couple of weeks, I'm doing reviews of Skool about pages to give you my 2 cents on what works and what doesn't, including my own. --->> so, listen in as I start sharing my tips, and please share yours as you rethink your About front door. ---> note 𝐭𝐡𝐢𝐬 Skool 𝐞𝐱𝐩𝐞𝐫𝐢𝐦𝐞𝐧𝐭 𝐢𝐬 𝐨𝐧 𝐟𝐨𝐫 𝐚𝐥𝐥 𝐠𝐫𝐨𝐮𝐩𝐬 and 𝐟𝐫𝐞𝐞 𝐮𝐧𝐭𝐢𝐥 𝐉𝐮𝐧𝐞 𝟏𝟔𝐭𝐡.... 𝐁𝐑𝐈𝐍𝐆 𝐈𝐓 𝐉𝐔𝐏𝐈𝐓𝐄𝐑 𝐈𝐍 𝐂𝐀𝐍𝐂𝐄𝐑!! Basically -- Skool will spend money on ads, and you can contribute to that, or not. If you don't, you won't be prioritized in the ads and promotional efforts. See attached. Go to your Discovery area in your Skool dashboard, and either keep Growth Boost on or turn it off. For me, this is a no-brainer. It's a yes!!