Hey,
I have been reselling for around 7 months now and make consistent profits of around 3k monthly. However, doing only outbound does not build a consistent lead generation which is why I tried to implement FB Ads.
My Area has around 700k people but they have not performed that well. I have tried different Creatives like Videos and Images with different CTAs but to no avail.
I think it is essential to have good leads through FB Ads but at the same time I do not want to waste my money on ad budgets that have significantly performed worse after the updates from algorithm from Meta.