It’s the last day of 2025.
And like everyone else, I’m doing that end-of-year thing where you scroll back through messages and go:
“Wait… that happened this year?”
I found a DM thread from a client...
… who also sent a “wins” message that basically sums up our 2025 in one screenshot.
But it reads like a case study lol
Here’s what happened after we started posting consistently on YouTube + Instagram (with a real system behind it):
YouTube:
- from 0 → 2,000 subscribers in 7 months
- 2 videos over 30,000 views
- 21 videos over 1,000 views
- one video printed $$$
Instagram:
- from 2,000 → 23,000 followers in 6 months
- 1 reel hit 1,000,000+
- another reel is about to hit 500,000
Summary of the year in their own words:
“Brand itself has grown significantly…
not even looking at the impact on the business”
That’s the part people miss.
The views and followers are just the receipt.
The real win is this:
When your personal brand shows up everywhere…
your business stops feeling invisible.
Now here’s my win for 2025:
helping multiple businesses go from “posting when we remember”…
- to building personal brands that attract raving followers…
- to creating new offers and new businesses…
- to printing real money using organic content…
because they weren’t relying on motivation.
They had a system that makes sure you show up consistently everywhere.
Another year is here again...
Set new goals.
Ensure you have a good plan to fulfill them.