Substack plays a tremendous role in my social footprint. I personally use Substack to amplify my livestreams. As you know "Amplify" is one of the key principles of my coaching framework.
So, now it's time to follow my gut feeling and test something.
The platform provides immense value to free accounts as a growth engine. However, I ask myself : Does Substack favor monetized account?
Based on Substack's business model where
they only make money when we make money,
it makes sense to assume Substack inherently favors and incentivizes monetized accounts.
The Experiment
While Substack may not be your go to platform to amplify your message, this experiment may convince you otherwise.
I'm going to turn on my paid subscription, to test what my gut is telling me.
Will I experience improved reach and engagement as a result of activating a paid tier?