From Dead Leads to 4 Contracts: My Week Inside the Wholesaling Trenches
Brooklyn Hayes checking in, LA native, and honestly, the 9–5 treadmill pushed me to my limit. I hit that moment where waking up for someone else’s dream felt heavier than the paycheck. One morning I sat in traffic and realized I wasn’t tired… I was drained. That’s the same breaking point that pushes most of us into wholesaling, wanting a life that actually feels like ours. But stepping into this space wasn’t glamorous. Cold leads that felt frozen solid, sellers vanishing, buyers switching up last minute, lists that looked active but acted dead. For a while I questioned everything. Then I shifted my approach and created something I call the Spotlight Post, a positioning tactic that flips the dynamic and gets cold leads to wake up. It reframes you as the person in demand, and it turned my “dead” contacts into actual conversations. This week tested me, but it also paid off. After doubling down on the spotlight strategy and tightening my outreach flow, I locked in 4 contracts. Not luck, just structure, consistency, and refusing to fold when things felt slow. If you’re in that phase where nothing seems to move, trust me, it’s not a sign to stop. It’s just the part where your effort hasn’t met its return yet. Keep refining, keep showing up, keep adjusting your angle. Traction always shows up for the ones who push through the ugly middle. Wishing everyone here a powerful week, stay hungry, stay strategic.