Hey everyone,
I’m currently building a website for a small side project (not e-commerce, more like a landing page for a digital product). I'm wondering:
Is branding truly necessary for something small like this?
I totally get it for big companies – logos, color palettes, tone of voice, the whole package. But for a solo project or MVP, does it really matter? Or is a clean, functional design enough to get started?
Curious to hear your thoughts. At what point do you consider branding essential?