15d • General discussion
🚀 Quick Industry Update: GEO Is Moving Faster Than SEO
A useful find from Reddit this week — and it perfectly explains why GEO is becoming non-optional for brands:
👉 Marketers are noticing that AI assistants now pull answers from entity-level signals, not from keyword-stuffed pages.
Source: r/SEO thread on “AI replacing traditional ranking signals” (users report cases where brands with strong entity clarity outperform sites with stronger SEO).
Quote from the thread:
“Google’s system is still slow. But ChatGPT finds the brand with clean metadata + consistent external signals — even if its SEO is weaker.”
(This is one of the more upvoted comments; discussion here: https://www.reddit.com/r/SEO/comments/1mry0cz/)
Why this matters for all of us (and for VisibilityPro):
- AI search no longer “ranks pages” — it matches entities.
- Consistency (Wikidata, descriptions, citations, structured data) beats “more content”.
- Brands with weak SEO but strong entity hygiene are suddenly visible in ChatGPT, Perplexity & Gemini.
This is exactly the shift GEO (Generative Engine Optimization) is designed for.
If your brand isn’t showing up in AI results, it’s rarely a “traffic” problem — it’s an entity clarity problem.
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🚀 Quick Industry Update: GEO Is Moving Faster Than SEO
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