23d • Job Offers
[Hiring] [Remote Work] [Marketing] Head of Marketing
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ROLE OVERVIEW
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Role: Founding marketing leader responsible for building Pragmatico’s end-to-end marketing engine — from positioning and narrative to demand generation and pipeline impact.
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APPLY
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COMPENSATION & WORK DETAILS
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Salary: Not disclosed
Pay Type: Base
Work Type: Full-Time
Location: [United States – Remote]
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KEY TASKS
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Key Tasks: Own positioning and category narrative for AI adoption consulting, build a content-led demand engine from zero, develop vertical-specific messaging for priority industries, ghostwrite and shape founder voice across LinkedIn and newsletters, launch thought leadership campaigns tied to pipeline goals, create sales enablement materials including case studies and ROI tools, connect content performance to qualified pipeline and revenue, collaborate with Sales to address buyer objections through targeted content, establish scalable marketing systems and processes, architect executive network and practitioner-driven content strategy
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QUALIFICATIONS
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Qualifications: Proven experience building a content-driven demand engine in a sub-$5M B2B company, strong hands-on writing ability, experience ghostwriting or building founder brands, demonstrated pipeline impact from content marketing, strong strategic positioning skills, experience with mid-market B2B buyers, ability to operate as sole marketing hire in early-stage startup, AI-native workflow familiarity, strong commercial and sales alignment mindset
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TOOLS & CLIENT
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Tools: CRM Systems, Marketing Automation Platforms, AI Content Tools, Analytics & Attribution Platforms
Client Type: Mid-Market B2B Companies (Professional Services, Accounting, Media)
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ROLE TAGS
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Category: [Marketing]
Sub-Category: [Content Marketing] [Demand Generation] [B2B]
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[Hiring] [Remote Work] [Marketing] Head of Marketing
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