If you’re planning to drop a new brand in 2026, NOW is the time to start planting seeds. You don’t build hype at launch — you build it before.
Here are 3 content ideas you can start posting this week to let people know something is coming 👇🏽
1️⃣ “The Vision” Content
Let people know what you’re building and WHY.
📌 Examples:
- “I’m working on something new for 2026 👀 something that solves ___.”
- “I’ve been quiet because I’m building.”
- “2026 is about to look very different for me.”
🎯 Goal: Position yourself as a builder, not just a consumer.
2️⃣ Behind-the-Scenes / Building in Silence
Show the process without giving away everything.
📌 Examples:
- Packaging research
- Notes, sketches, brand names blurred out
- Late nights / early mornings
- “Working on my brand, stay tuned.”
🎯 Goal: Curiosity + anticipation.
3️⃣ Problem-Aware Content
Talk about the problem your brand will solve.
📌 Examples:
- “One thing I hate about ___ brands is…”
- “If you’ve ever struggled with ___, just know I’m working on something.”
- “There’s a gap in the market and I plan to fill it.”
🎯 Goal: Make your audience feel seen before you ever sell.
💡 REMINDER:
You don’t need a logo.
You don’t need inventory yet.
You DO need visibility and consistency.
📣 ACTION:
Drop below which content idea you’re posting this week:
👉 1 (Vision)
👉 2 (Behind the scenes)
👉 3 (Problem-aware)
If you don’t post, you don’t exist. Let’s build 💰🔥