4d • AI Tools 🤖
Google Pomelli - AI Marketing Campaign Generator
Google just dropped Pomelli, and it's quite remarkable.
Here's the full breakdown.
---
WHAT IS POMELLI?
Pomelli is Google's new AI marketing tool that generates complete campaign ideas with all the content, captions, and visuals you need - for free.
It's still in Google Labs (experimental), but it's live, and anyone can use it.
---
HOW IT WORKS:
Step 1: Paste in your website URL
Step 2: The AI scans everything:
- Your brand visuals
- Your tone of voice
- Your product/service
- Your existing content
Step 3: It generates multiple complete marketing campaigns:
- Campaign concepts and themes
- Social media posts with captions
- Visual mockups
- Content calendars
- Different variations to test
Step 4: Edit and customize everything to match your needs
Takes about 5-10 minutes to generate a full campaign that would normally take your team days or weeks.
---
WHAT YOU GET:
✅ Multiple campaign concepts (usually 3-5 different directions)
✅ Ready-to-use social media posts
✅ Caption copy for each post
✅ Visual mockups and design suggestions
✅ Campaign strategy overview
✅ Fully editable assets
Everything is customizable - you're not locked into what the AI generates.
---
BEST USE CASES:
For Startups:
- Launch campaigns when you don't have a marketing team
- Test multiple campaign angles before investing in one
- Generate content for beta launches or product drops
For Founders:
- Quickly spin up marketing campaigns for new features
- Get inspiration when you're stuck on positioning
- Create content calendars without hiring an agency
For Small Teams:
- 10x your output without hiring more people
- Test campaign concepts before committing budget
- Generate variations to A/B test
---
WHAT IT'S NOT GOOD FOR:
❌ Replacing human strategy - It generates ideas, but you still need to know what works for your audience
❌ Final polished assets - The visuals are mockups; you'll need a designer to finalize
❌ Complex brand storytelling - It's better for tactical campaigns than deep brand narrative
❌ Niche/technical products - Works best for consumer-facing products with clear value props
---
MY HONEST TAKE:
This is legitimately useful, especially for early-stage founders who can't afford a marketing team yet.
What I like:
- Speed - you get multiple campaign concepts in minutes
- Free - no waitlist, no cost, use it
- Editable - you're not stuck with what it generates
- Actually understands brand voice pretty well
What concerns me:
- Every startup will use this, so campaigns might start looking similar
- It's Google Labs, so it could disappear tomorrow
- The visuals are... fine. Not amazing, but good enough to get started
- You still need to know what good marketing looks like to pick the right campaigns
My recommendation:
Use it to generate ideas and first drafts, then add your own human touch. Don't just copy/paste what it gives you - use it as a starting point.
---
HOW I'M USING IT:
I'm testing Pomelli for the next few weeks on a few projects:
1. Campaign ideas for Venture Insider growth
2. Content concepts for portfolio companies
3. Quick mockups for A/B testing different positioning
I'll share results, what worked, what didn't, and the exact playbook in follow-up posts.
---
TRY IT YOURSELF:
My challenge to you:
1. Plug in your startup/business
2. Generate 3 campaign concepts
3. Pick the one that resonates most
4. Actually run it for 2 weeks
5. Come back and share results in the comments
Let's see if this actually works or if it's just hype.
---
*Questions? Drop them below.
If you're using Pomelli or other AI marketing tools, share your experience. What's working? What's not?
Let's learn together 🚀
- Drew
P.S. - This is what the AI Tools category is for: breaking down tools that actually might be useful vs the ones that are just hype. If you find a tool worth sharing, post it here.
3
1 comment
Google Pomelli - AI Marketing Campaign Generator
skool.com/venture-insider
Get early access to tomorrow's most promising startups. Weekly deal highlights, founder pitches, AI tools, and investment opportunities. Free forever.
Leaderboard (30-day)
1
+6
2
+5
3
+4
4
+2
5
+2
Powered by