Ever wondered why beauty business isn't succesful
It’s not just the formula it’s the story, the intention, and how it connects with real people.
In a world full of launches and trends, I find myself drawn to brands that focus on consistency, authenticity, and community. The ones that don’t just follow hype, but create value.
Curious to hear from others in the industry (or beauty lovers in general): What do you think separates a lasting beauty brand from a temporary trend?
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Amelia Foster
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Ever wondered why beauty business isn't succesful
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