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May 23 •
Business owners don’t buy AI. They buy business outcomes.
One thing I keep coming back to: Most business owners don’t really care about the tech at first. They don’t wake up thinking, “I need an AI automation stack.” They wake up thinking: “I’m buried.” “I’m missing follow-ups.” “My team keeps dropping the ball.” “I can’t keep everything in my head anymore.” “I need more time.” “I know we’re growing, but the backend is starting to break.” That’s the real sales conversation. AI, automation, agents, workflows, CRMs, integrations… all of that matters. But only because it should solve a business problem. If you lead with the tech, you make the owner do the translation. If you lead with the business outcome, they immediately understand why it matters. Example: Weak: “We can build an AI automation that updates your CRM and triggers a follow-up sequence.” Stronger: “We can make sure every new lead gets followed up with automatically, so fewer opportunities slip through the cracks and you don’t have to personally chase every conversation.” Same solution. Completely different conversation. The tech is the vehicle. The outcome is the sale. Once you help them save time, recover missed revenue, improve follow-up, reduce manual work, or get better visibility into the business, then they may want to understand how the system works. But in the beginning, they mostly want to know: “Can you solve the thing that’s slowing me down?” That’s the mindset shift I think every AI builder needs to make. Don’t sell AI. Sell time back. Sell fewer dropped balls. Sell cleaner handoffs. Sell more capacity. Sell the owner not being the bottleneck anymore. That’s where the value is. Question for the group: When you explain what you do, are you leading with the technology or the business problem you solve?
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May 19 •
Why OpenClawBuilders is becoming TopOfMind AI Builders
OpenClawBuilders started as a place to help people make sense of OpenClaw, Moltbot, Claude, and AI automation tools. That is still part of the mission — but the bigger opportunity is practical AI implementation. The new direction is TopOfMind AI Builders: a community for founders, operators, and builders who want to turn tools like Hermes, OpenClaw, GoHighLevel, agent memory, and AI automation workflows into systems that actually create business leverage. This community will focus on: - secure AI agent setup - OpenClaw and Hermes workflows - GoHighLevel follow-up systems - business memory and agent context - reusable skills, prompts, and automations - content repurposing workflows - build reviews and quality gates - practical AI system audits and implementation help If you joined for OpenClaw or Hermes, you are still in the right place. The shift is that we are moving from tool setup to business systems. The goal is not more AI hype. The goal is building AI systems that keep your business, clients, and follow-up top of mind. Start by replying with: 1. What AI system are you trying to build? 2. Where are you stuck? 3. What would make this community immediately useful for you?
Pinned
Jan 27 •
Welcome! Introduce Yourself + How You Plan To Use Open Claw or Hermes?🎉
I'm as excited as you. I will be working hard over the next weeks to build out this community. I will unlock access to my Open Claw Builder -Custom GPT to members that reach level 2 Who will be the first to post?
20h •
What's the blast radius if this goes wrong?
Two AI agents launched this summer that want full access to your email, calendar, and credit card. I'd tell most business owners to wait. Instinct is the one people are raving about. You text it like a person, and it books the reservation, negotiates the bill, and follows up without being asked. It's genuinely impressive. It also had a rough first week in public: → A user disconnected Gmail and still received an inbox summary hours later → A founder emailed himself hidden instructions as a test, and the agent followed them → Another founder reported it sent an email on her behalf without checking first Meta's Muse launched last week with a more careful design. It works on its own isolated computer, can't see your passwords or payment details, and lets you require approval before it acts. It's free to start, with paid tiers at $20 and $100 a month. But it's Meta, and trust is earned over years, not in a press release. I spent years leading Enterprise Support at AWS. The question we asked before anything touched a customer's production environment was simple: What's the blast radius if this goes wrong? An agent connected to your inbox, your clients, and your card has a very large blast radius. My advice for small business owners right now: 1. Try these on a throwaway account, not your business email 2. Set approvals to "always ask" 3. Keep them away from payroll, client data, and payments for now These tools will get there. The capability is real. But capability and trustworthiness aren't the same thing, and your customers are trusting you, not your AI. Would you give an AI agent access to your business inbox today? Why or why not?
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1d •
The bottleneck moved. Your process did not.
New operator notes: The bottleneck moved. Your process did not. Agents made build cheap. Plan, review, and deploy still run at meeting speed. Anthropic’s AI-native SDLC playbook maps the fix as a committed artifact loop (intent → spec → plan → PR → production signal → new intent) with humans at the gates. Same energy as our Hermes security gate: skills advise, hooks enforce, draft is not send. Full write-up in Classroom: https://www.skool.com/topofmindai/classroom/d7b1affb?md=a9058421bf6f4e8a9a8ba801408ec9d6 Not a vendor brochure. - Keith
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Formerly OpenClawBuilders. Practical AI systems with Hermes, OpenClaw, Grokbot, GoHighLevel & automation that keep your business top of mind.
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