the question that closed the $4,900/mo deal

Quick story.

I just got off a sales call where I closed another $4,900/mo retainer.

The whole call was 38 minutes. They did 26 minutes of the talking.

I did 12.

You see, most agency owners run their discovery call like a job interview. Show up, dump the deck, walk through the offer, list the case studies, and pray.

I used to do this too, and the close rate was awful.

What I do now is follow my Help Based Selling System - a consultative sales process where you diagnose and prescribe.

My favorite opening question is:

"If we were sitting here a year from today, and you and I were looking back on year on having worked together, what would have to have happened in your business for you to be happy with the progress?"

I got this from Dan Sullivan. Most agency owners don't use it because it doesn't feel like a sales question. It feels like a coaching question.

And that's exactly the point.

The prospect stops being a prospect. They start being a person who tells you, in their own words, what their version of "winning" looks like.

Revenue numbers. Lifestyle changes. The hire they want to make. The trip they want to take.

You're not pulling teeth to "find the pain." They're handing you the blueprint to what they want.

And that's persuasion in a nutshell. Find out what they want, then show them how to get it.

That's exactly what the rest of the call does.

Once you've built the plan together, you bring out the AI agent stuff. The automations. The retainer. The fulfillment.

But you're not selling AI anymore. You're selling that trip they want to take to Italy. You're selling the extra revenue they're missing out on.

That's the move.

And that's the exact kind of thing I walk through every week on the live call inside the Agentic AI Business Accelerator - where we work together to get you landing $3K-$5K/mo retainers that Agentic AI fulfills 90% of for you.

You join, you slot into whatever week of the curriculum is currently running, you get instant access to all the bonuses, all past boot camp recordings, all current coaching call replays, and everything new I'm building (Claude Code workflows, Done-for-You AI Agents and Skills - anything I add, you get).

If you want the full breakdown - what's included, the bonuses, pricing, payment plan - here's what to do:

Just message me "details" on via text.

here is the number ==> 619-393-3449

I'll ask you a question or two to make sure there's nothing preventing me from helping you, then I'll send you the details.

Rooting for ya,

Mike Marin

P.S. — If this whole "you're not selling AI, you're selling Italy" thing landed, that's the energy of every Wednesday call. Tactical, but human.

P.P.S. if you want the details, send me a text at 619-393-3449 with the message "agentic ai details" and i'll get them to you there.

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