Aug 31 (edited) • AI Resources
Linkedin Lead Magnet Creator Prompt with Instructions
If you've ever wanted to get more leads, build your LinkedIn audience, or spark real conversations with prospects, lead magnets are the secret weapon you need. A “lead magnet” is simply a free, useful resource (like a checklist, swipe file, template, or behind-the-scenes playbook) that you share in exchange for comments or likes on your LinkedIn post. LinkedIn is currently boosting posts that rack up lots of comments, so this strategy helps your post go further, faster—exposing your offer to a much bigger audience and filling your pipeline with interested people.
This Lead Magnet Creator Prompt removes the guesswork. It’s plug-and-play: Just adapt it with your industry, ideal clients, and offer, and you’ll be ready to post like a pro—even if you’ve never tried before.
Prompt: You are a LinkedIn content strategist expert at creating viral lead magnets. Using your niche knowledge of [INSERT YOUR INDUSTRY, ICP, & PRODUCT/SERVICE DETAILS], generate a high-value, comment-to-access lead magnet post idea that attracts ideal prospects. The post should be easy to customize for any sub-niche, emphasize immediate value, and include a clear call-to-action to comment or like to get the resource. Include suggestions for leveraging LinkedIn’s comment visibility updates and how to use the leads for outbound qualification.
How to Use:
- Customize the prompt with your specific company description, ideal customer profile (ICP), and your product/service benefits.
- Input this prompt into an AI writing tool (like ChatGPT) or use manually to generate post ideas and templates.
- Select or tweak generated ideas to ensure alignment with your brand voice and goals.
- Publish these posts on LinkedIn asking users to comment or like to get the lead magnet.
- Scrape the commenters/likers, qualify prospects, and reach out with relevant messaging to book calls and close deals.
- Repeat regularly with fresh content to build a systematic lead generation pipeline.
What Apps and Tools Do You Need?
- LinkedIn: Your main stage. This is where you’ll post, collect comments, and engage.
- ChatGPT, Perplexity, or other AI writers: For generating post ideas, refining your messaging, and customizing templates to your industry or audience.
- Google Sheets or Excel: To track who commented and their contact info once you start collecting leads.
- LinkedIn Scraping Tools (optional, e.g., Phantombuster, TexAu, Apollo.io): For semi-automatically exporting commenters’ info, saving time, and staying organized.
- Email Automation (optional, e.g., Lemlist, Mailshake): If you want to follow up with your new leads efficiently.
- DM Templates (from this guide or AI tools): For fast, effective outreach once someone requests your lead magnet.
You don’t need fancy tech to get started. At a minimum, just LinkedIn and a spreadsheet will do!
How to Get the Most from This Resource (Step-by-Step)
- Pick a Lead Magnet Idea: Browse the swipe file and choose an idea that matches your expertise and will help your ideal LinkedIn audience.
- Personalize Your Message: Adapt the template to your business. Include your unique offer, who it’s for, and exactly what the reader will get.
- Post on LinkedIn: Use a clear, attention-grabbing headline. Tell people exactly what to comment (“Type ‘leads’ below and I’ll DM it to you”) to unlock the resource.
- Engage & Deliver: Reply to every comment (LinkedIn loves engagement!). Send your resource via direct message to each person who showed interest.
- Track and Qualify: Manually or with a scraping tool, add all commenters to a spreadsheet. Note any details (job title, company, industry) for future qualifying.
- Outreach and Booking: Once you’ve built a list of warm, engaged leads, reach out with a personal follow-up message. Start conversations, offer value, and invite them to a call if it feels natural.
- Repeat and Optimize: Experiment with different lead magnet ideas over time. Note which topics bring the most engagement and best leads, and double down on what works.
Quick Example Post
“I just finished building the ultimate LinkedIn Outreach Checklist. Want a copy? Comment ‘checklist’ below and I’ll DM it to you—free for the next 5 days!”
Your offer can be anything—just make it valuable and relevant!
Who Is This For?
- Beginners (never tried lead magnets before)
- Founders, marketers, or sales pros wanting more LinkedIn reach
- Anyone who wants to build a “pipeline on autopilot” without cold messaging
Expert Tips
- Make your headline bold and specific—call out exactly what your resource delivers.
- Respond to every comment quickly (the algorithm rewards engagement in the first few hours).
- Always follow up with a real value-add message, not just a link dump.
- Try using recent trends (e.g., “How I used AI to get 100 leads in 24 hours—comment ‘AI’ for the walkthrough”).
With this guide, anyone—even someone new to LinkedIn marketing—will be able to start publishing viral, high-value lead magnets, grow their audience, and book more calls. Get started today and let the leads roll in!
If you have any questions or feedback about this resource, please use the comments section.
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Linkedin Lead Magnet Creator Prompt with Instructions
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