Gen Z are moving away from some traditional sports… and towards more engaging, game-like ones.
This chart shows huge jumps for:
🔺 Boxing
🔺 Basketball
🔺 Esports
🔺 Dancing
🔺 Volleyball
🔺 Climbing
And big drops for:
🔻 Rugby union
🔻 Snooker
🔻 Racing sports
Why?
Because Gen Z want sports that feel fast, social, creative, competitive and fun.
Exactly the things gamification gives us.
👇 What sports do your players find exciting — and which ones do they switch off from?
Let’s discuss.
— The Gamified Coach 🎮