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🛍️SKOOL Post: E-COMMERCE HACK: Stop Writing Generic Feature Lists!
Hey E-commerce owners! Let's talk about the biggest mistake I see when it comes to product descriptions: writing boring, generic feature lists.
Your customer doesn't care that your shirt is "100% Cotton." They care that it's "So soft, you'll forget you're wearing it."
🚫 The "Features vs. Benefits" AI Trap
When you use the AI, if you only feed it the product features, it gives you a generic output. The secret is feeding it the features and demanding the emotional benefit in return.
✨ The "Benefit Transformer" Prompt Stack
Use this quick-hit template based on the Copy-Fast Blueprint to instantly transform your dull product data into emotionally resonant sales copy:
[Context]: You are a high-level conversion copywriter for a [Insert Brand Niche, e.g., sustainable outdoor gear company]. Here is the product feature list: [Paste your feature list here].
[Command]: Rewrite this list into 5 highly persuasive bullet points. Each point MUST start by addressing the user's primary emotional need (e.g., peace of mind, confidence, convenience).
*[Tone]: The tone must be exciting, benefit-focused, and highly actionable. Prioritize clarity over cleverness.
🤯 Instant Result Example:
• Generic Feature: "Made with a durable, triple-stitched nylon."
• AI Benefit (using the stack): "Never worry about rips or tears again; this triple-stitched nylon is built to last a lifetime of adventure, giving you ultimate peace of mind."
➡️ Action Item for E-comm Members!
Go grab the feature list for your worst-performing product and run it through this stack. Post the before-and-after results in the comments below!
Need more powerful prompt templates for your entire sales funnel? Check out Module 2 in The Copy-Fast Blueprint course inside the Classroom tab!
#EcommerceHacks #ProductCopy #ConversionRateOptimization #CopyFastBlueprint #SalesAutomation #AIforRetail
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🛍️SKOOL Post: E-COMMERCE HACK: Stop Writing Generic Feature Lists!
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