2d • General Discussion
Before You Automate
Educate Most people are trying to sell automation first.
But the agencies actually making bank are doing something simpler — and smarter:
They teach AI to companies before they ever build anything.
Why?
Because most companies don’t have an automation problem…
They have a culture + understanding problem.
And once you train their team and create even one internal AI champion, everything changes:
- Adoption accelerates
- Teams start spotting use cases for you
- Automation becomes an easy yes
- Long-term retainers appear
This is the real foot-in-the-door offer for 2025.
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Before You Automate
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