🔥my hot takes: If you’re on iOS and you want a one-stop editing app to craft beautiful, cohesive social content, especially with a vintage or minimalist aesthetic, ESTI app is one of the strongest, most streamlined options available. It’s versatile, highly rated, and praised for making curated visuals feel effortless.
I love stacking the filters with a few other editing apps too. I’ve included a YouTube short that I made using ESTI, stacked with a couple other apps.
Now. Of course, I LOVE flower photography and gardening, so it helps to be aiming for a story that your brand or design tells which aligns with the whimsical, cinematic, flowy vibes offered by ESTI.
Overall, I personally utilize the ESTI app for:
-vision boards
-ideas
-brand strategy
-reels development
-shorts development
📲Overview & Key Features
- Developer: Prequel Inc.
- Platform: iPhone/iPad (requires iOS 15.0+ or macOS 12.0+ for M1 Macs)
- Rating: Approximately 4.6/5 from ~7.6K App Store reviews and 4.8/5 from 5K ratings on some listings
- Pricing: Free to download, with optional Esti Pro subscription (weekly/monthly/annual), auto-renewing unless canceled
👩🏻🏫Core Features:
- Batch Editing – Apply the same filters and adjustments across multiple photos for visual consistency
- Filters & Film Effects – Aesthetic styles ranging from minimal and retro to VCR, Polaroid, Super8, Kodak, Fuji
- Manual Adjustments – Fine-tune using HSL, grain, blur, and other precise controls
- Touch-Ups – Subtle enhancements like added tan or extra hair volume
- Overlays – Add finishing textures like dust, paper, plastic, or light leaks for depth and character
- Presets – Save and reuse your unique edits for efficiency and consistency
- Video Support – Apply the same filters and adjustments across video content
📶 Strengths:
- A clean, intuitive UI that combines powerful tools—filters, film effects, batch editing, overlays, and video support—all in one app.
- High praise for consistency, aesthetic quality, and creative flexibility.
- Particularly great for creators seeking polished, retro-inspired visuals without juggling multiple tools.
⚒️ Areas for Improvement:
- Some users would love expanded filter diversity, especially darker or moodier tones.
- Subscription model may be a downside for occasional users or those sensitive to recurring costs.
- Limited feedback from Android users—Esti appears focused on iOS only.
#appsolutelyfabulous #editingapps #appreviews #teachtechies