May '24 • Personal Brand Building
The 3 second rule with Instagram reels
Instagram and other social media sites don't want you to know this secret.
The FIRST 3 SECONDS of your video are the most important and that if a viewer watches past the first few seconds, they're more likely to stick around for the majority of the video.
If more users are watching past the first few seconds, the video is seen as more engaging and might be shown to a broader audience.
This is what I do to engage my audience.
1.) Put my best video clips in the beginning so it engages my audience right from the start.
2.) Focus on quick transitions/fast clips to grab the attention of the viewer
“THE HUMAN EYES ARE UNIQUELY ADAPTED TO KEEPING TRACK OF MOVING OBJECTS.”
3.) I like to think of creative ways to display my video because there's millions of videos online. Simply don't be predictable and you'll get shown more by the algorithm.
Try these tips within your content and watch your videos get more views!
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The 3 second rule with Instagram reels
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