Sowing > Reaping
An Olympic runner dedicates years to training for a 100-meter sprint that concludes in less than 10 seconds.
If victorious, he savors a fleeting moment on the podium with a gold medal.
A Professional Athlete can spend a decade chasing an Olympic Gold Medal, or World Cup, or Major Championship.
All for a celebration that lasts how long?
A week? A day? 5 minutes?
The adage “You get out what you put in” isn’t entirely accurate.
More precisely, the essence of success lies not in the reaping, but in the sowing.
Consider the journey of a man achieving wealth, ranging from millions to billions.
His focus isn’t on counting or constantly pondering over his fortune.
It exists, serving its purpose, yet it doesn’t define his daily life—much of his reality is similar to someone with significantly less in their bank account.
This isn’t about moral preaching or the concept of human equality; it’s about the experience of life on a daily basis.
Here’s a thought:
If your efforts today are solely for tomorrow’s gains, you’ve wasted both today and tomorrow.
Because in this approach, the essence, the Nectar of life, is missing.
If you spend your entire life working today, to get somewhere tomorrow, what's the point of arriving there at all?
You'll waste your entire life missing today, and even when you finally get to that vision you're so desperately chasing, you'll miss that too.
Believe in the work of today for a future reward, and you’re living a fantasy, akin to waiting on the tooth fairy. Unfortunately, this fantasy is a lifelong pursuit for many.
What I counsel my clients is straightforward:
We do not work today for tomorrow’s benefit.
Our actions yield immediate results.
Our discussion leads to immediate insight.
NOW is where we find divinity.
For the professional athlete, the insights provided bring immediate freedom from mind.
For the CEO, the sense of clarity and fulfillment is instant.
Though these insights will deepen over time, the initial taste, the first experience, is immediate.
This approach is rare, as many subscribe to the belief in delayed gratification—a deeply rooted cultural norm.
And it’s a falsehood.
Transformation occurs in an Instant.
You are ONE piece of Understanding away from completely changing your life.
Promises of the future remain perpetually out of reach, always just beyond today.
Truth doesn’t operate on a timeline. It exists in the present.
Discover The Truth, and there’s no need to wait for what comes next.
My impatience is a trait I own; I see no virtue in waiting.
To me, time spent waiting is time wasted.
That's why I don't have a "6-week Course" or "12-week Program".
I want my client to Arrive in the shortest amount of time possible.
For Arrival is what we Truly seek.
Arrival at a place where we no longer feel the need to chase.
Arrival at a place where we are free from the Anxiety & Stress of Desperately trying to get somewhere.
Arrival at a place where we are so completely immersed in Today, that Tomorrow no longer matters.
This is why I say: "Success is in the Sowing, not the Reaping."
And before you jump to conclusions, it is most definitely NOT about "focusing on the process".
It is in the sowing, in losing ourselves in the moment, that we find the Nectar of Life.
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Alec Rasmussen
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Sowing > Reaping
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