Okay y’all… I just went down a rabbit hole with this giant social media report and instead of letting your eyes glaze over like mine almost did, I pulled out the good stuff for you.
Think of this as the “I read it so you don’t have to” version.
If you want the easy, barney-style breakdown, here it is 👇
✅ AI is becoming a must-use tool: Not to replace your creativity… just to help you work faster and stay consistent. Think scheduling, ideas, planning, editing.
✅ Influencers aren’t going anywhere: People trust real humans more than brands. Even small creators matter. Micro = more connection.
✅ Short-form video is still the #1 content type: Reels, TikToks, YouTube Shorts… this is where attention lives right now.
✅ UGC (user generated content) is powerful but barely used: Reviews, customer pics, testimonials — businesses say it works, but most don’t post it enough.
✅ Content creators and business owners are burnt out: Streamlined workflows and simple systems matter now more than ever.
The big lesson: You don’t need to do everything. You just need a simple plan, a few repeatable systems, and content that feels human.
Alright… your turn 👀 Which one of these stood out to you the most?