High Ticket Sales & Skool
In another group I found a video about something that happened to a Skool community owner who was using their community for high ticket sales. I thought I'd share it since it could have a serious impact on how you run your Skool.
For those who have thought of using Skool for high ticket and with the new growth boost things it could impact your earnings because Skool uses last touch attribution for referrals and things.
  • Last touch attribution means traffic you brought in yourself can be tagged as a Skool discovery the moment someone searches your name on the platform
  • On low ticket, that's small. On high ticket, it's hundreds of dollars gone from a sale you generated
Because turning off growth boost you get penalized substantially in search it is not something small.
The person in the video lost $300 off of a $1000 sale because of how Skool is calculating the referral.
Within it he says that Skool's answer to his/this problem is to take high ticket off of the platform & gives what he's going to do moving forward I believe, I only watched about half of it since I wasn't going to put any of my higher ticket things on Skool to begin with.
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Jessica Lynn
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High Ticket Sales & Skool
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