19d • General Discussion
Effective Goal Planning for 2026
Time moves fast. What direction are you heading in?
Most 2026 business goals will be dead by February. Why? Because "Grow revenue" isn't a plan; it's a wish. And as early-stage founders, we don't have time for wishes.
We need breakthroughs.
We are shifting from "setting goals" to engineering outcomes. Here is the exact framework we are using this year to move from chaos to stability.
Step 1: The "Future-Back" Mindset Don't plan forward from where you are today (that just highlights your limitations). Instead, jump to December 31, 2026.
- What does the business look like?
- How many clients?
- How many hours are you working?
Now, work backward. To hit that in December, what must be true in June? To hit June, what must be true in March? This turns a vague dream into a math problem.
Step 2: The Premortem (The Secret Weapon) Most people visualize success. We want you to visualize failure. Imagine it is Dec 2026 and you failed completely. Ask yourself: What went wrong?
- Did we run out of cash?
- Did we burnout?
- Did we hire the wrong people? Now, build the plan to prevent those specific things from happening.
Step 3: The "Quality Over Quantity" Engine In Phase 1–3, growth isn't just about more leads; it's about the right leads. Stop chasing vanity metrics. We are focusing on a Lead Quality Engine.
- Score your leads: Who is actually buying?
- Feedback Loops: If Sales loses a deal, Marketing needs to know why so they stop bringing in that type of person.
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Effective Goal Planning for 2026
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