What are keywords? Keywords are the words and phrases people use to search for something online. For example, someone might search for "roof repair" or "roofing contractor near me."
Example:
If many people in your area search for "affordable roof repair," using this phrase on your website can help you show up in those searches.
Using the right keywords on your website helps search engines know what your site is about. This helps your site show up when people search for those words.
You can find good keywords by thinking about what your customers might search for.