Picture this: It was Fall 2022
I was in my house in Long Beach, CA… we had just converted the garage into my office during the pandemic and I was so excited because I finally had a space all to myself... detached from the house, temperature controlled, tons of lights, even more windows
I wasn’t excited for long because I was very, very broke
We had just purchased my grandparents’ home in South Bend, IN and did a full gut remodel on it by hiring out all the help since we were 2,108 miles away
…and we renovated it without cash in the bank
I don’t talk about that a lot, but my “exit strategy” was to do a cash-out refi with my W2
Fast forward 6 months to April 17, 2023
I was let go from my corporate six-figure VP of Sales job, unexpectedly, while the walls in Indiana were still wide open mid-renovation and there was no way we could now do the cash-out refi
Do you guys think that was smart? Everyone should be shaking your head no
But here’s what I did know...I no longer wanted to work for someone else
So I started trying different things and figuring it out as I went, including buying courses to teach me how.. Have you ever bought a course or mentorship online?
But month after month, our credit card debt kept mounting
And I don’t know if your credit cards have ever been shut down or debt collectors started calling you, but it happened very fast.
Way faster than I thought it would
Not only that, but I had been taught credit card debt was very, very bad
Have you ever been under so much stress that it keeps you awake at night… only to wake up and nothing’s different?
It was DIFFICULT. There were SO MANY bills on top of bills
And this part is on me, but I never thought about not following the Indiana project through. I just knew that no matter how difficult or stressful it was (and it legit made my hair fall out and I put on so much weight) that I had to make it work
Fast forward a YEAR of living in this nightmare. I was in a 5-day challenge learning how to sell one-to-many. And I’m sitting there like… WHY DO I FEEL LIKE I’VE JUST BEEN GIVEN THE KEYS TO THE KINGDOM
Throughout the entire 5 days I’m taking notes like a crazy person, camera on, hand raised for takeaways. And in the middle of the week my mentor brought someone onstage who had just made $150,000 in one day
And I’ll never forget it because I thought two things
Whoa, that’s just about my ANNUAL salary in corporate
This girl just did $150K IN A DAY… and I can do that too
But I didn’t understand all the terminology yet, or how to work directly with entrepreneurs
Because up until that point, all I knew which I say this with complete honesty was selling sales consulting services to businesses
In corporate, I had been selling enterprise language translation programs to large companies, managing $15M revenue teams, and consulting those same companies on how to do better sales
Sales was all I did. That was it. I had cash collected just over $100k in 8 months and I didn’t even have a functioning website. Just a random page here or there
I left that 5-day virtual event, set up an imperfect masterclass, and made an offer
You’re like, Kristin — what was the offer and how much did you make!!!
I know…
Here’s the thing: no one bought my first offer
There was some interest …I had like 3 booked calls from a virtual room of 15 people (4 of whom were friends)
But I gave myself permission (write that down) to keep iterating my offer every week until I got it right
So I ran a bunch of ask campaigns
And finally, on my 4th try (4 weeks in, because I was doing it every week), I started to see success
6 weeks from starting — I made $150,000
When that happened, a lot of lightbulbs went off for me
#1: oh my gosh, wealth creation means offer creation
#2, I can do this again
After that moment, I’m sitting there with this overwhelming flood of joy and excitement and peace because I saw it
This system I could repeat for the rest of my life
And guess what?
I have contracted more than $800,000 in revenue since becoming an entrepreneur, and this is your destiny, too, if you pay attention to the most important part I’m about to share....
Because after that $150,000 breakthrough, I didn’t stop
I invested back into mentorship
I paid for proximity
I got in the rooms where people were moving faster than me so I could collapse time instead of wasting more of it
And that’s where I learned one of the most valuable lessons of my entire life
Money loves speed
Your clients’ money loves speed
Your money loves speed
And when you move quickly, decisively, imperfectly... you rise
I kept reinvesting in myself because I needed to crack the code
Not the code everyone else was selling
The code that actually works for real people building real businesses with real pressure on their shoulders
And here’s what I discovered.
It all comes down to one system: Simpler > Faster > Richer
Simpler = stop overcomplicating everything
Faster = small decisive moves compound into quantum results
Richer = in wealth and in confidence, clarity, and identity
This is the system that set me free. This is the system that finally made everything click
This is the system I’ve been reverse engineering from every offer, every mentor, every room I’ve ever invested in
Because I realized something
It’s never one offer
Never one launch
Never one mentor
It’s the iteration of it all
It’s the sum of every step you take when you refuse to quit on yourself
This is the system that took me from broke, stressed, and scared to building an identity strong enough to carry everything I was born for
Simpler
Faster
Richer
This is where your next chapter begins
Message me IDENTITY for a chat :)