My newest AI hyperfixation (sorry, avatars)

Hey everyone! So, for the past months I was totally hooked on creating AI avatars and cinematic videos. But recently I took a massive left turn into a new rabbit hole: AI brand characters.

Now, I’m kind of obsessed... I feel like I’m on a personal crusade right now to convince businesses that it is okay to not be so painfully serious all the time. 😅

I believe by adding a bit of playfulness and a fun, AI-driven personality to a brand just makes it so much more human (ironically).

I’m curious, what’s your take on this? Do you think consumers are craving more playful/fun brands right now, or does the traditional corporate vibe still win?

0:39

0 comments