22d • General discussion
You built the audience. He bought the business.
He does not post. He does not have a following.
He bought the HVAC company you were sending leads to and cleared $400K last year.
You spent 18 months building an audience. He spent 90 days closing a deal.
His business deposits into his account every month whether he posts or not.
This is what nobody in this space wants to say out loud because most of them are selling you content, not ownership.
I came from venture capital. I have seen both sides.
The quietest people in every room I have ever been in owned something. They did not perform something.
Ownership is a signed purchase agreement. Not a follower count.
Comment OWN below and I will send you the exact buy box I use to find businesses doing $200K to $500K in SDE before they ever hit a broker site.
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You built the audience. He bought the business.
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