86% of home sellers worked with a real estate agent to sell their home, 10% sold via FSBO, and less than 1% sold via iBuyer.
FSBOs accounted for 10% of home sales in 2021. The typical FSBO home sold for $225,000 compared to $330,000 for agent-assisted home sales.
• FSBO methods used to market home:
• Friends, relatives, or neighbors: 28%
• Yard sign: 20%
• Third party aggregator: 19%
• Social networking websites: 17%
• For-sale-by-owner website: 3%
• Open house: 3%
• Online classified ads: 3%
• Multiple Listing Service (MLS) Website: 3%
• Other website with real estate listings: 1%
• Video hosting websites: 1%
• Most difficult tasks for FSBO sellers:
• Preparing/fixing up home for sale: 6%
• Getting the right price: 16%
• Understanding and performing paperwork: 13%
• Selling within the planned length of time: 10%
• Having enough time to devote to all aspects of the sale: 1%
• Attracting potential buyers: 1%
• Helping buyers obtain financing: 1%
Most Important Reason for Selling Home as FSBO
• Did not want to pay commission fee: 44%
• Sold it to a relative / friend / neighbor: 29%
• Buyers contacted seller directly: 16%
• Did not want to deal with an agent: 5%
• Agent was unable to sell home: Less than 1%
• Could not find agent to handle transaction: Less than 1%
• Other: 1%
For-Sale-by-Owner (FSBO) Sellers
• 10% of recent home sales were FSBO sales this year. This is up from seven% last year.
• The majority of FSBO sellers, 50%, knew the buyer of the home.
• Within rural areas 13% sold via FSBO compared to 6% of sellers in suburban areas.
• FSBOs typically sell for less than the selling price of other homes.