Jun '24 • BOLO Brands
🧥41 BOLO Jacket Brands 💵
I pick up jackets all year round, but now is the time and best opportunity to start ramping up sourcing jackets, coats, and blazers to start prepping for the next season. Competition is low right now, I hope this list helps.
1. And Wander
- Sell through rate: 47%
- Details: Japanese brand, known for collaborations, triangle logo
2. Arc'teryx (Arcteryx)
- Sell through rate: 182%
- Average sales price: $500+
- Details: Well-known outdoor brand, popular for jackets like the Leaf Alpha and Arc'teryx Bomber
3. Bion
- Sell through rate: 45%
- Average sales price: Up to $5,000
- Details: Known for suits and formal wear, but their jackets can also fetch high prices
4. Brunello Cucinelli
- Sell through rate: 67%
- Average sales price: Up to $3,000
- Details: Expensive brand, peacoats and leather jackets do well
5. Burberry
- Average sales price: Up to $2,100
- Details: Well-known luxury brand, plaid pattern is popular
6. Canada Goose
- Sell through rate: 135%
- Average sales price: Up to $2,600
- Details: One of the best jacket brands, down parkas and jackets with patches do well
7. Cockpit USA
- Sell through rate: 68%
- Average sales price: Up to $1,600
- Details: Bomber jackets, Top Gun style
8. Dior
- Average sales price: Up to $5,900
- Details: Luxury brand, puffer jackets do well
9. Dolce & Gabbana
- Sell through rate: 31%
- Average sales price: Up to $795
- Details: Luxury brand, low sell through rate
10. Double Helix
- Market size: 26 (very rare)
- Details: Leather jackets
11. Ermenegildo Zegna
- Sell through rate: 38%
- Market size: 5,800
- Average sales price: Up to $6,500
- Details: Known for suits, but jackets like cashmere and suede also do well
12. Etro
- Sell through rate: 27%
- Average sales price: Up to $1,500
- Details: Mainly known for blazers and formal wear, but leather jackets can fetch high prices
13. Fear of God (FOG)
- Sell through rate: 98.8%
- Market size: 354
- Average sales price: Up to $1,000
- Details: Essentials line is popular
14. Filson
- Sell through rate: 123%
- Market size: 3,800
- Details: One of the best men's wear brands, vintage, leather, and chore coats do well
15. Free Note Cloth
- Sell through rate: 75%
- Market size: 70 (rare)
- Average sales price: Up to $500
16. Giorgio Armani
- Sell through rate: 41%
- Market size: 1,417
- Average sales price: Up to $5,900
- Details: Cashmere, shearling, and leather jackets are valuable
17. Gucci
- Sell through rate: 31%
- Average sales price: Up to $5,000
- Details: Luxury brand, but many fakes in circulation
18. Harley-Davidson
- Sell through rate: 53%
- Market size: 10,000
- Details: Leather jackets with patches and distressing do well
19. Hermès
- Sell through rate: 14% (worst on the list)
- Average sales price: Up to $22,250
- Details: Luxury brand, very low sell through rate
20. Iron Heart
- Sell through rate: 61%
- Market size: 315 (not very common)
- Average sales price: Up to $1,000
- Details: Japanese brand, leather and SED jackets are popular
21. John Varvatos
- Sell through rate: 58%
- Market size: 1,500
- Details: Jackets still sell well, but other items have declined in popularity
22. Kith
- Sell through rate: 41%
- Market size: 362
- Details: Known for collaborations, letterman-style jackets
23. Kiton
- Sell through rate: 107%
- Average sales price: Up to $5,900
- Details: Known for formal wear, but jackets like lambskin also do well
24. Langlitz
- Average sales price: Up to $2,200
- Details: Leather jackets
25. Lanvin
- Sell through rate: 36%
- Market size: 200 (rare)
- Average sales price: Up to $750
- Details: Known for formal wear, but jackets can fetch good prices
26. Loro Piana
- Sell through rate: 131%
- Market size: 1,673
- Average sales price: Up to $122,000 (for a rare Vicuña bomber)
- Details: Extremely expensive fabric, jackets are guaranteed to sell
27. Louis Vuitton
- Sell through rate: 28%
- Market size: 854
- Average sales price: Up to $110,000
- Details: Classic luxury brand, low sell through rate
28. Moncler
- Market size: 4,800 (considered rare in the text)
- Details: Resellers have been warned about selling this brand online
29. Moose Knuckles
- Sell through rate: 63%
- Market size: 267
- Average sales price: Up to $850
30. Orvis (Bison leather jackets)
- Sell through rate: 600% (highest on the list, but small sample size)
- Average sales price: Up to $1,000
31. Polo Ralph Lauren (Aviator)
- Sell through rate: 88%
- Market size: 111 (not very common)
- Details: Leather flight/bomber jackets
32. Polo Ralph Lauren (Purple Label)
- Sell through rate: 182%
- Market size: 133
- Average sales price: Up to $3,400
- Details: Shearling, suede, and leather jackets
33. Polo Ralph Lauren (RRL)
- Sell through rate: 79%
- Market size: 2,950
- Average sales price: Up to $2,500
- Details: Leather, shearling, and peacoats
34. Schott
- Sell through rate: 25%
- Market size: 10,000
- Average sales price: Up to $1,500
- Details: Bomber jackets
35. Stefano Ricci
- Sell through rate: 65%
- Market size: 71 (rare)
- Average sales price: Up to $1,600
36. Stone Island
- Sell through rate: 76%
- Market size: 791
- Average sales price: Up to $900
37. Supreme x North Face
- Sell through rate: 87%
- Market size: 283
- Average sales price: Up to $3,000
- Details: Popular collaboration, puffer jackets
38. Todd Snyder
- Sell through rate: 156%
- Average sales price: Up to $850
- Details: One of the best men's brands, guaranteed to sell
39. Vintage Military Bombers
- Sell through rate: 55%
- Market size: 2,800
- Details: Leather or canvas, any vintage military bomber jacket
40. Vintage Pendleton
- Sell through rate: 100%
- Market size: 2,800
- Average sales price: Up to $599
- Details: Wool coats with Southwestern/Aztec patterns
41. Yeezy
- Sell through rate: 65%
- Market size: 256 (kind of rare)
- Average sales price: Up to $899
- Details: Shearling and hooded jackets
41
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🧥41 BOLO Jacket Brands 💵
