Most contractors lead with the sale. I’ve been trying to do it backwards, leading with what’ll actually help you.
When someone calls about pressure washing or a bathroom remodel, my first job isn’t to close them. It’s to figure out if the work even makes sense for their house and their budget right now. Sometimes the honest answer is “wait six months” or “you don’t need the full job, just this part.” That conversation costs me money in the short run, but it’s the reason people call me back.
Here’s the test I use. If I wouldn’t recommend this job to my own mom, I don’t pitch it. Simple as that. Most folks can tell the difference between someone selling them and someone solving their problem, even if they can’t put it into words.
If you’re a homeowner trying to figure out where to spend on your house this year, ask the contractor what they’d skip if it were their place. The answer tells you everything you need to know about who you’re hiring.
What’s the worst sales pitch you’ve ever gotten on home?