I created this promo for radio because it flew into the face of a cardinal sin in radio copy. I keep telling clients that you can't put URLs or email addresses in radio spots, unless they are extremely easy to understand in a flash like "123@gmail(dot)com. Well, I wanted to do a promo for myself in the show touting the fact that I'm using YouTube more, but YouTube URL's are like an eyechart! So, this is how I got around it in 30 seconds, by breaking the rule, while making fun at it. Of course, I then took the audio and turned it into a YouTube short