Help me troubleshoot a Home Impr. campaign.
I am building a big campaign in the Home Improvement- Windows vertical.
Running it on Meta ads.
I have multiple buyers already and I work on a ping-post.
I generate web-leads, not calls, for now.
I am facing some issues that are blocking me from scaling, I would be glad to pay for a consultancy to helop me fix the issue
Problem 1= Different buyers have got different zipcode lists, and these lists change weekly or monthly. So there are issues in targeting because as you know, Meta ads can't be updated weekly.
My goal has been to onboard many buyers so to cover a big amount of zipcodes, so that I am able to run USA broad. The problem here is that STILL, many leads are rejected for various reasons, and some because there are no buyers ready to buy them
Problem 2= Leads we generate ping 8 buyers now, but I would say 80% of them are rejected and flagged as 'duplicate' by buyers. This sucks.
Problem 3= Leads that are accepted are usually not paid very much.
On a note: I work with the biggest aggregators in USA. I just don't understand how to have things 'click' to make this campaign a success.
Can someone help?
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Marco Sabino
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Help me troubleshoot a Home Impr. campaign.
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