How to handle the pyramid objection:
THE "OBJECTION KILLER" (Big Al & Kim Klaver Style)
When someone asks, "Is this a pyramid thing?" or "Is this one of those MLM things?", most people get defensive. Using the Tom Schreiter method, Florence should do the opposite. She should use a "Magic Phrase" to lower their heart rate instantly.
The "Ice Breaker" Response
Prospect: "Wait, is this one of those network marketing things?"
Florence (Calmly): "You know, most people ask that because they’ve had a bad experience with someone being pushy. I’m actually just a travel consultant. I only care about two things: finding wholesale hotel rates for my friends and helping a few people create a 'Second Paycheck' of £500 a month. If that's not for you, I’d almost prefer you didn’t join. Does that sound fair?"
Why it works:
"Most people ask that": This is a Big Al classic. It validates the prospect and makes them feel normal.
"I’d almost prefer you didn’t join": This is the Kim Klaver "Take-Away." It removes the "Sales Alarm" because you aren't chasing them. You are the one doing the selecting.
"Does that sound fair?": This is a "Yes" momentum builder. It’s impossible to say "No" to that.