I just watched a video from Modern Millie that breaks down something most creators miss when it comes to repurposing content 👏
The truth is — in 2026, you can’t just post the same video across every platform and expect results.You can, however, post the same message — just delivered differently. Here’s how it looks in action:
- 🎬 TikTok: Talking-head video sharing the core idea
- 🎠 Instagram: Carousel or B-roll version of that same message
- 📺 YouTube: Long-form breakdown (then turn clips into Shorts)
- 🎧 Stories or Reels: Quick behind-the-scenes or trending sound version
The key is repurposing principles, not posts.
If you’re just getting started → pick one platform, master your message, learn your audience, and build your rhythm there.
Once you’ve got clarity — then expand.
For those with a service-based business → your focus isn’t on being everywhere, it’s on understanding what type of content performs best on each platform so your message lands consistently.
👉 Watch the video, take notes, and think about how you can start repurposing smarter — not harder.