One of my clients came into real estate with big dreams but quickly hit a wall. He jumped into his first multifamily deal without the right guidance, got caught in a bad contract, and ended up losing thousands to a so-called “consultant” who overpromised and vanished. The experience nearly killed his motivation.
He still believed multifamily was the right path, but every time he tried to pitch opportunities or raise funding, nobody was taking him seriously. His deals weren’t getting traction, and the network he thought he had wasn’t opening doors.
That’s when I stepped in. Instead of chasing deals blindly, we focused on building his online presence and authority. I helped him position himself as someone credible in the multifamily space, create marketing that attracted the right investors, and set up a system where his opportunities could be clearly presented and trusted.
With that structure in place, he went from struggling to even get a callback to actually finding, funding, and closing multifamily deals with partners who now see him as someone worth working with.
The shift wasn’t just in the deals it was in how he was positioned and perceived. Once that changed, everything else started falling into place.