BIG WIN ALERT 🚀
Since March 2024, we’ve been deep in the process of trademarking our brand name and logo — and today, it’s OFFICIAL.
This may not sound flashy, but this step means everything for a business that’s building for the long game.
Your brand is your reputation.
Your logo is your identity.
And if you don’t protect it… someone else can use it.
I’ve seen it happen — copycats, lookalikes, even “competitors” using similar names to piggyback on your credibility.
It’s not just annoying — it’s dangerous for your reputation and confusing for your clients.
Trademarking gives you the legal power to defend what you’ve built, and it signals that you’re serious about your business.
So, if you’re growing a brand — especially in corporate housing, real estate, or hospitality — please don’t wait until it’s too late.
Secure your intellectual property before someone else does.
This step marks another milestone in building a brand that stands for trust, professionalism, and longevity in the corporate housing space.
Grateful for the lessons, the guidance, and everyone who’s been part of this journey.
Here’s to protecting what we’re building. 💪