Jul 8 • 📚 AI Tools & Resources
Tool Drop Wednesday
THE OLD WAY
Buying junk lists, duct-taping spreadsheets, and babysitting VAs scraping LinkedIn — $300–$600/month and 8–10 hours a week gone.
THE TOOL
Clay builds a clean, verified, hyper-personalized outreach database from any source, writes first-line icebreakers with AI, and syncs to your CRM in minutes.
DEPLOY THIS:
```
Goal: Build a 100-contact referral partner list (estate planning/divorce attorneys) for [Your City] with verified emails + personalized first lines.
1) Sign up at clay.com → create a new table → install the Clay Chrome extension (from the Clay sidebar).
2) In LinkedIn (free or Sales Navigator), search:
Title: "Estate Planning Attorney" OR "Divorce Attorney"
Geography: [Your City]
Filter for 2nd/3rd degree.
3) Click the Clay Chrome button → Save top 100 results to your table (include Name, Title, Company, LinkedIn URL, Location).
4) In Clay: Add Enrichment → “Find Company Domain from Company Name.”
5) Add Enrichment → “Find Work Email” → then “Verify Email.”
6) Add Enrichment → “Scrape LinkedIn Profile” to pull About, Headline, Recent Activity URL.
7) Add Enrichment → “AI Write” → paste this prompt:
Write a single 18-word opener that links {{firstname}}’s role as a {{title}} in {{location}} to homeowner referrals, citing: {{linkedinrecentactivityurl}}. Be specific, zero fluff, no emojis, no questions.
8) Export CSV or push to HubSpot/Follow Up Boss via Integrations → start outreach.
```
Result: 100 verified, personalized targets in 20 minutes, saving 8+ hours a week and killing $500/month in list/VA bloat.
Every agent deserves a co-founder. Fire the stack. Receipts, not promises.
#MRAI
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Tool Drop Wednesday
