Jul 11 (edited) âą â
Assignments
The Hook Trail Checkpoint. đ©
Whatâs a hook youâve usedâor thought about usingâfor your business?
Think: an idea, phrase, angle, or even just a gut-level âthis might get attentionâ thought.
A template I like to use is: I help <client identity name> with <what do you do for your dream client> without <pain points they avoid> so that <desired end result of client>.
Be as specific as possible to their undesired situation or pain point.
It doesnât have to be perfect.
It doesnât even have to be good.
This trail starts with sharing, not polishing.
Let the community chime in. You never know what might spark.
Iâll be here too, helping you sharpen what youâve got.
Letâs see what youâre working with. đ„
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The Hook Trail Checkpoint. đ©
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