Oct 19 (edited) • General discussion
🏭Content Factory (2nd part)🏭
PUPOSE - CREATE MAX AMOUNT OF TRIALS OF DIFFERENT CONTENT TO FIND THAT ONE WHICH GOING TO BE VIRAL
From the previous section, we understood that it’s much easier to start your content factory if you already have existing content related to you or your product.
However, if you’re starting your own brand from scratch — with no content or subscribers, and only your product — you’ll need to follow three key steps.
- Analytics
- Creation
- Distribution
Each step has its own importance. Lets dive a lil bit deeper
Step 1: Analytics of the content
🔎You need to find a person\team who can dig up 100–200 trending videos and drop them into a table for further analysis
👉 YOu are looking for vids with 1M+ views (or at least 10x the creator’s followers if they’re smaller).
THe second person\team will be analysing the content and look for key features used in these videos Break down every detail:
🎵 Music / sounds
🏷️ Hashtags
⏱️ Length
⚡ Hook
🎬 Style
Etc.
We aim to do at least 50 video breakdowns a day.
After deep analysis of all features you need to create 5 videos using those hooks, to share it with your marketers that will be creating content based on the provided IDEAS/VIDEOS
Outcome: fully prepared list of viral fitures\examples of the content
Step 2: Creation Mode 🎬💥
🔎 Find a few low-cost editors (5–6 people) who at least know how to work with CapCut or similar tools.
Share with them created videos from the Step 1
Their job?
Turn those ideas into tons of fresh content
📦 Unboxings
🎥 Streams
⚡ Reactions
💡 Whatever hits the vibe..
The goal is simple: mass production.
You’re building a content factory, not chasing perfection.
Quantity first - the virals will reveal themselves. 🚀
Step 3: Distribution
Ideal scenario is:
➡️6 different social networks
➡️6 content makers
➡️3 video\day from each
Outcome:
🔻6x3 = 18 reals\day (6 social networks) from 1 person
🔻540 units of content per month (from 1 person)
🔻3240 units of content total
💵Expenses:
+- 5000$ - entry price
1) analyzer
2) 6 bloggers
3) manager
4) quality controller
And here’s the thing. If you drop that same $5K into paid traffic (TikTok Ads, Meta Ads, Google Ads), you’ll just get a fixed amount of views and that’s it.
When you invest it into your content - factory, you’re actually building a network that keeps growing every month with unlimited frames📈🔥
To sum up:
💎Building a content factory isn’t a solo mission. Ideally, find a small crew you can rely on, because doing it all alone is REAALLY tough.
💎You can start from creating tables, categorize content, creation of a detailed plan.
💎You might not need managers or a full team of creators right away, but keep them in your long-term plan. That’s how you scale later.
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🏭Content Factory (2nd part)🏭
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