3 days ago I closed my first $1,000 client.
4 weeks ago I had no idea what to even sell.
Here's what worked.
Week 1: Started with a free community
I knew I wanted to build something on Skool but had no clear niche.
Started a free community with a broad idea, "help people start their online business."
Posted daily just to see who would show up.
Weeks 2-3: Let the community show me the niche
Got on calls with everyone who joined, just listened to what they needed.
One group kept showing up: new coaches trying to get their first clients.
Made sense because I'd figured that out myself.
So I stopped trying to help everyone and focused only on them.
Started running people through my process completely free, got them actual results:
- One landed their first paid client
- Another got clear on their offer
- Third one lined up 6 beta clients
Week 4: Converted beta to paid
Now I had proof it worked. I had testimonials. I knew exactly what people needed.
Made the offer to one of my beta clients: $1,000 to scale what we'd already started.
They said yes in 15 minutes and 28 seconds because they'd already seen results.
The simple strategy:
- Start free community with broad positioning
- Post daily, get on calls, listen
- Notice who keeps showing up - that's your niche
- Give free results to 3-5 people (build proof)
- Convert those beta clients to paid based on results
Don't guess your niche, let your free community show you.
Took me 4 weeks once I stopped overthinking and just started.