They tell you to add value, be patient, never push.
So why are the people actually making money doing the exact opposite?
There's a reason top closers use psychological triggers, urgency framing, and positioning that makes "nice marketers" uncomfortable. It works. Consistently.
And no, it's not manipulation. Manipulation is getting someone to do something against their interest. Dark sales is removing the mental blockers stopping people from saying yes to something they already want.
The real question is: why are you still leaving deals on the table because someone told you selling hard is "icky"?
What's the worst sales or marketing advice you've ever received? Drop it below. I'm genuinely curious.