Lead Generation + Follow up + Reply notification Flow
Finding leads, Cold outreach, Followup , reply tracking.
Keeping up with this work is not easy especially when you want to reach out to a high volume of them.
So I built an automation to solve that.
The system automatically finds businesses in a specific niche and location, researches them, and generates personalized outreach emails — all in one flow.
Additionally follows up when lead is older than 3 days, notifies when a lead sends a reply.
Here’s how the process works:
1. The system uses apify to scrape Google Maps for businesses in a chosen niche and location.
2. Each business is checked to make sure it has a valid website.
3. AI then researches the company to find the owner/founder, their contact email, and a relevant detail about the business.
4. That insight is used to generate a personalized opening line for outreach.
5. The email is drafted and sent automatically, while all lead data is logged in a database.
6. If there’s no reply after a few days, a follow-up is sent automatically.
7. If replied user is informed using a notification on a slack channel.
The goal isn’t to send thousands of generic emails.
It’s to create small batches of highly relevant, personalized outreach without spending hours researching each company manually.
For anyone doing B2B outreach, this turns what used to be hours of manual work into a system that runs in the background.
Automation like this isn’t about replacing effort — it’s about focusing your time on the conversations that actually matter. With this automation, you only focus on people already interested and willing to invest in what you have to offer.
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Senath Pussawela
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Lead Generation + Follow up + Reply notification Flow
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