Nov '25 • 🧲 leads-help
Landing Pages 101 - Installment 3
Today, instead of just a landing page tip I thought I'd bring up a different term: LTV (Lifetime Value).
Lifetime Value measures the total revenue received from one customer over time. Increasing LTV through repeat sales or subscriptions often grows revenue and profit quicker and stronger than searching for new business. Marketing costs to provide more to existing customers are lower, and repeat sales encourage stronger longer-term relationships.
One-and-done, then continuous searching is exhausting. Be well, ~George Budwick
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Landing Pages 101 - Installment 3
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