How I Reduced My Skool Churn To 2.4%
Everyone on Skool doing monthly memberships is tyring to solve 1 problem. For many community owners, they spend more time thinking about this than thinking about their actual course. That problem led me to spend 100s of hours creating: - Classroom unlocks - Leaderboards - Physical merch - Level unlocks - Time-based rewards We even flew people out to Sweden if they hit certain milestones. But why? Because churn! As soon as you have a good month doing MRR, just wait…. There might be something like 20-30% of your customers leaving before next month. Dylan was managing all these systems and honestly, it was a lot of work for everyone. We got churn down to 20% from 30%, which still felt like we were constantly trying to refill the same leaky bucket. Then we tried something different. Something that solved the entire problem. Without a single complex system. AND… It meant we took our attention off leaderboards and incentives to keep members engaged, and instead? We put all our focus on creating the best course launch system ever. What was that change? We stopped offering monthly plans. Boom. We went all-in on annual subscriptions. What happened? 1. Churn dropped to 2.4% in 3 months 2. Members started getting wayyy better results (they focus on making money instead of climbing a leaderboard) 3. And we collected more cash upfront. With annual plans, members stay in our ecosystem long enough to see the bigger wins. The interesting part? “Keeping it simple” was the solution for us. We just give people all our step-by-step systems upfront and let them focus on implementation. It’s become so good members are making their money back and even tripling it in weeks. And in some cases, people like Abby are making $40k in her first 5 weeks. Want to see the full strategy that’s allowed us to increase profits, get member results, and collect $250k last month? Book a call here and my team will walk you through our setup, and map out how you can build it for your own community.