📩 The 1 Message I Tell Agents To Use On Facebook

Most agents overcomplicate messaging prospects.

They write long paragraphs…They explain too much…And they lose the person’s attention.

When you message someone, assume:

• They have a short attention span

• They will only respond once or twice

• You need to either get the info or book a call

So the message needs to do four things quickly:

1️⃣ Say what you do

2️⃣ Show quick proof

3️⃣ Offer help

4️⃣ Give them a simple next step

Here’s a simple message agents can use:

Script

Hey [Name] — I’m a local insurance agent and I help people compare home and auto insurance to make sure they’re not overpaying.

I recently helped someone lower their car insurance by $60/month while keeping the same coverage.

If you'd like, I can check yours too.

Just send your vehicle year/make/model + zip code or we can do a quick 5-minute call.

Simple. Direct. Easy to respond to.

Remember:

Conversations → Quotes → Policies

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