Iconic by Intention is a community for women in leadership who are done letting their presence form by default.
This is not a space for hustle, noise, or constant visibility.
Here, we focus on building personal brands that feel grounded, credible, and unmistakably you. Brands rooted in clarity, not performance. Brands that open doors, attract aligned opportunities, and make decision-making simpler instead of heavier.
Inside, you’ll find:
🖤 Frameworks to clarify your personal brand and positioning
🖤 Language that reflects your intelligence and values
🖤 Tools to translate presence into messaging and content
🖤 Thoughtful conversations with women building real businesses
Led by Stephanie Armstrong, Brand Alchemist and CEO of Moxie Creative Studios, blending 15+ years of branding, psychology, business, and human behavior with strategic rigor and feminine intelligence.
You don’t need to become someone new here.
You’re learning how to be seen as who you already are.
To become iconic. By choice.