👋 Welcome to the Grappling Content Machine

Most grapplers know they should be posting more, but they don’t really have a system for it.

The goal here is to share practical content strategies, frameworks, and analysis so you can understand what works, improve your videos, grow your page, and build real visibility around your jiu-jitsu.

For those who don’t know me, my name is Chase Smith.

I’ve spent over a decade working in the professional jiu-jitsu media space, including more than eight years at FloGrappling, where I helped launch Who’s Number One (WNO) and worked closely with major organizations like IBJJF, ADCC, Fight to Win, and others.

That experience gave me a front row seat to how the sport works from a media and promotional perspective.

I’ve seen what organizations look for in athlete storylines and branding, and I’ve also spent years working on the content, marketing, and audience side of the sport.

I created this community to help athletes and gym owners become better content creators.

Inside the community we’ll focus on things like:

• content frameworks and ideas

• video structure and editing tips

• social media metrics and performance analysis

• feedback on your posts

I'm glad you here. Drop a GIF in the chat to kick things off!

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👋 Welcome to the Grappling Content Machine