Help on funnel metrics!
My lead to booking rate SUCKS
My booking to show rate ROCKS
My show to close rate SUCKS
What things should I look at for lead to booking?
Show-to-close: I'm thinking its the offer. I had a coupon that expired within 7 days but the sales cycle is 14 days typically, some up to 6 months. 😅 I extended it to 21 days last week so I'm going to see if it comes to fruition in 2 weeks.
Currently tested on 11,000 people for DBR, still have about 10k left.
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9 comments
Anthony Skinner
4
Help on funnel metrics!
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