I want to talk to you about a business category that doesn't get nearly the respect it deserves.
It's not glamorous. It doesn't have a flashy origin story. It doesn't make the rounds on business podcasts or get featured in entrepreneurship magazines.
But it generates real revenue, serves a need that exists in every single zip code in the United States, and it is increasingly being operated by smart, business-minded entrepreneurs who understand that the unglamorous category is often where the best opportunity lives.
Junk removal. Stay with me.